14 Nov Verbier Voted ‘Switzerland’s Best Ski Resort 2024’ at the World Ski Awards

Image by Oleksandr Pyrohov from Pixabay

After winning five titles in 2018, 2019, 2021, 2022 and 2023, Verbier has won the title of Best Swiss Ski Destination 2024 at the World Ski Awards for the sixth time in seven years. Thanks to a campaign mobilizing its partners, local residents and destination enthusiasts, both in Switzerland and abroad, Verbier was able to win the highest number of votes among the country’s most prestigious ski resorts. In the global competition, Verbier finished on the podium alongside Kitzbühel and Val Thorens, which took the title.

‘A big thank you to everyone who supported Verbier by voting for us. This award is the fruit of the commitment and passion of many people, both local and international. We are grateful to those who, through their loyalty and enthusiasm, help to make Verbier shine every day. This victory belongs to all of them, whether they are tourists, visitors or residents.’

Simon Wiget, Verbier Tourism Director, said; ‘It’s a huge honor to receive this national award once again, reflecting the constant efforts and significant investment we’ve made in infrastructure in recent years. This recognition represents much more than just a trophy: it recognizes the hard work of everyone involved in the region and the commitment we have made to enhancing the customer experience”.

Other Verbier service providers rewarded

Verbier has won the award for the best Swiss ski destination, but its partners are not to be outdone. For the ninth year running, the W Hotel Verbier was voted ‘Switzerland’s Best Ski Hotel 2024’ and ‘World’s Best Ski Hotel 2024’ at the World Ski Awards 2024.

World Ski Awards : celebrating excellence in tourism

The World Ski Awards™ organization describes itself as ‘the only global initiative to recognize, reward and celebrate excellence in ski tourism.’ The general public and tourism professionals are invited to vote; with the latter’s votes carrying more weight (5 votes per vote). Votes are submitted online via the World Ski Awards website. Voting is based on a first-past-the-post system. Launched in 2013, this initiative has rewarded industry professionals every year in a wide range of categories, including ‘Best Ski Resort’, ‘Best Ski Hotel’, ‘Best Ski Boutique Hotel’ and ‘Best Ski Chalet’.www.worldskiawards.com